Land-Clearing OWNRS We've Helped

Real operators, real machines, real numbers.

If you're wondering whether OPS Accelerator and OPS Engine work in the dirt, this is where you see it.

See How OPS Accelerator Works Apply for OPS Accelerator

Tier 1

Flagship Wins

Colby McArthur — Clifton Tree Service · Leavenworth, WA

From $400K to ~$850K in 12 Months. Out of the tree.

~$400K

2024 Revenue

~$850K

2025 Revenue

$30K → $200K+

Cash on hand

$2,600 → $5,200

Day rate

Before

~$30,000 cash at a low point
$2,600/day crew rate
10% deposit, 90% at completion
In the field 50% of the time

After — what moved

~$852,280 verified 2025 revenue
$1.4M annualized run-rate
$200K+ working capital
50% deposit policy universal

Once we started doing 50% down, that’s when the cash really started to grow quickly. That’s been pretty sweet. Not having to worry about that.
— Colby

Best fit: Tree, land, or mitigation owners doing $200K–$1M, stuck in the field, scared to raise prices, convinced their market’s too small.

Ryan Hollis — Clearview Brush Control · Virginia

Day rate $2,200 → $3,950 in 4 weeks. First hire locked.

$2,200 → $3,950

Day rate

$4,100

Best single day

$85K

Backlog (Apr)

$1.2M

2-yr roadmap

Before

Solo operator, wife Taylor on phone intake
$2,200/day, no deposit policy
In the seat 7 days/week
Scraping in at 7:30 PM to put the kiddo to bed

After — what moved

50% deposit universal: “everybody’s been paying 50.”
Day rate tested: $2,200 → $2,950 → $3,950
$4,100 single day via rush fee + on-site upsell
First hire (Tyler at $32/hr) locked
Jobber Team plan and Ram 5500 + second head bought cash

Besides our excavator, the OPS Accelerator course has been by far one of our best investments.
— Ryan

Best fit: Solo operator wanting to exit the seat, debt-averse, family-driven.

Austin Gray — Bear Claw Land Services · Colorado

2× Seven Figures. The system we sell is the system we run.

7-figures

Bear Claw revenue

$13,000

Avg ticket

$500

Avg CAC

Wildfire mitigation

Niche

Before

Same problems every land operator faces
No playbook for high-ticket mountain mitigation
Manual quotes, follow-up, content
Owner as bottleneck on sales calls

After — what moved

“Bulletproof Ads” playbook at $5K–$50K average ticket
Set → Site Visit → Close process that converts mountain homeowners
Crew-day pricing that scales to multiple crews
Database reactivation at near-zero CAC

Bear Claw is technically an OWNR OPS client — the first and best case study. Every system we sell, we run.
— Austin

Best fit: Operators who want to know this isn’t theory – it’s what runs a real 7-figure land-clearing company.

Install This System In Your Business

Tier 2

Breakout Results

Josh Grellner — Land Clearing · Oklahoma

$44K booked in 3 weeks on $1,767 ad spend.

$1,767

Ad spend

Leads

$44,000

Booked revenue

$18,500

June calendar

Before

Pre-revenue at program entry
Cousin runs operations
Running an AI-generated ad

After — what moved

95 leads off $1,767 in Facebook ad spend
$44,000 booked in 3 weeks
~$10,000 additional pipeline
$18,500 already on June calendar
Speed-to-lead under 5 min, ~80% pickup
Hired 3rd operator, $2,500 minimum holding

Just follow Austin’s lead… Austin’s got it all laid out right in front of you guys on how the process is — and it works.
— Josh

Best fit: Ad skeptics and “my market is too small” guys.

Zack — Serial Entrepreneur · Texas

Second business from $0 → $150K in 6 months.

$90–100M marketing co.

Existing biz

Land-clearing start

$150K

6-month revenue

Before

Already runs a $90–100M marketing business
Wanted to add land clearing as a second venture
No industry experience, no leads, no system

After — what moved

Installed the OWNR OPS playbook end-to-end
Crew-day pricing + Bulletproof Ads from day one
Set → Site → Close on every lead
Hit $150K in revenue in 6 months

Best fit: Sophisticated operators starting land clearing as a second business and wanting a plug-and-play system.

JT Mahon — Land Clearing Operator

Hit $60K in 6 weeks — 6 weeks ahead of his 90-day plan.

$10K / $20K / $30K

90-day plan

$60K

Actual at week 6

$90K aviation

Prior W2

Before

Bouncing W2 jobs every 8–10 months
$90K salary + “killer benefits,” but depressed and low energy
New baby in October, wife skeptical

After — what moved

Sat down with wife, showed her the plan
Quit the W2
Goal: $10K / $20K / $30K in first 3 months
Hit $60K by week 6 of April

Long story short, it works.
— JT

Best fit: W2-quitters with families and “I have a spouse to think about” situations.

Frank Steiner — Land Clearing Operator

$24K in 2.5 weeks on a brand-new CAT 275xe.

$23,875

2.5-week revenue

$3,410

Avg ticket

$9,875

Pipeline

5-star reviews

Before

$90K W2 desk job, miserable
No machine yet, ads pre-launched
CAT 275xe being delivered April 10

After — what moved

Took possession at noon April 10
Drove straight to first job – never ran it before
$23,875 collected in 2.5 weeks
$3,410 average ticket, $9,875 more booked

A month ago I was behind a computer all day. Now I’m in the woods tearing things up — and making a great living.
— Frank

Best fit: “I just bought my machine — now what?” newly-launched operators.

See How OPS Accelerator Works

Tier 3

Proof From Zero

Josh Reaper — Reaper Field and Forest · Spanish Fort, AL

$53,561 quoted → $19,300 booked in first 3 weeks of ads (on $525 ad spend).

$525

Ad spend

Leads

$13.13

CPL

$53,561

Quoted

$19,300

Booked

43%

Close rate

Before

No machine, no mulcher, no money
$50K+ machine bought after Day-5 proof
Full-time aviation W2 + small bonus

After — what moved

First 3 days of ads: 3 jobs booked from 4 leads (no machine yet)
3 weeks: 40 leads at $13.13 CPL
$53,561 quoted from 14 quotes, 6 closed

5 weeks ago, I had nothing but a plan… This works. Just act. Do it. P.S. I’m more expensive than my competitors. Raise your prices.
— Josh

Best fit: Skeptics with a W2 and no machine yet.

Jesse Redding — Land Clearing Operator · Minnesota

$13,500 in 3 weeks — and he wishes he’d joined before he started.

$13,500

3-week revenue

$16,500

After Monday

Active leads

Jobs in pipeline

Before

49-year-old retired cop (21 years)
Second business as owner
Already started but worried about demand

After — what moved

$13,500 collected in first 3 weeks
$16,500 after a $2,500 job on Monday
20 active leads + 10 jobs in pipeline
Customers asking to leave 5-star reviews

I wish I would have done this prior to actually starting my business… I’m no doubt farther ahead now because of what I learned in that group.
— Jesse

Best fit: First-month proof and “does this work if I already started?” questions.

William Swingle — Third Hand Earthworks

$569 in winter ads grew into $100K+ on the books and a 68% close rate.

68%

Close rate

$100K+

Booked

127

5-star reviews

$189

CAC

Before

Snow on the ground in February
Untested ad creative
Leads scattered, lots of wasted drives

After — what moved

Launched Facebook ads 2/12 at $50/day through winter
Winter test: $569 ad spend → $7,750 booked
By Apr 3: $100K+ jobs on the books, schedule full almost to end of June

This season is going gang busters… Today I did 10 estimate appointments — booked 8 of them.
— William

Best fit: “Will ads work in my season / shoulder season?” and “calendar is the problem” skeptics.

Get the System Behind These Results

Quick Wins — Supporting Proof

Chris Vangsnes

Hotlandworks · TX

30 acres / $58,000 — single big-job proof, per-acre / per-day rate.

Chris Gay

Land-Clearing Operator

$31K in first month — 7 jobs in 13 days — first-month ramp pace.

Blake Browning

Land-Clearing Operator

Copied William’s ad — booked jobs in winter — proof the ad template is plug-and-play.

John Chan

New Operator

$1,650 closed + $7,175 pending in week 1 of Facebook ads — realistic first-week numbers.

The 5 Levers Behind Every Case Study

All these stories come back to the same five levers.

50% deposit policy

Biggest cash inflection in every Tier 1 case.

Crew-day pricing

Replaces per-tree or per-acre guessing; anchors every quote.

Bulletproof Ads

Owner on camera, 3-second hook, $50/day to start.

Set → Site Visit → Close

40–50% conversion when run consistently.

Speed-to-lead under 5 minutes

~80% pickup rate when you call fast.

That's what we help you install inside OPS Accelerator. If you see yourself in any of these stories and you're ready to fix your Price, Pipeline, and Playbook, your next step is simple.

Ready to install the same system?

See How OPS Accelerator Works Apply for OPS Accelerator